ITUpdate is an information resource for IT professionals, consisting of an Online publication, a mobile App, and an Email subscriber service. ITUpdate’s unique place is to bring marketing and sales news and opportunities to IT professionals as a subscribed communication service that the IT professional can control. The ITUpdate subscription service includes announcements and communications around Events, Webinars, New Products, Whitepapers and PR. ITUpdate creates a Vendor marketing opportunity by publishing these announcements via ITUpdate to ITUpdates audience. ITUpdates Vendor marketing products including audience characteristics as well as packaging across advertising, outbound communications and lead generation. The ultimate purpose of ITUpdate is to rightfully connect an IT professional with the Vendor information and engagement that they want. To satisfy this ITUpdate seeks to make available the Vendor and Industry published information that an IT professional would want in order to be able to do this.